The Open Network for Digital Commerce (ONDC), in collaboration with Google Cloud India, Antler in India, Paytm, Protean and Startup India, announced an initiative called ‘Build for Bharat’. The initiative aims to tackle diverse challenges in digital commerce, promoting industry innovation to develop practical solutions in this space.
“We are excited to organize this nationwide initiative focused on building innovative solutions for India’s rapidly growing digital commerce ecosystem. Initiatives like ‘Build for Bharat’ will unleash the talent and potential of India’s startup and student communities to drive meaningful impact at scale. Through grants, investments and recognition, we hope to nurture the best ideas into sustainable businesses,” said T Koshy, MD and CEO at ONDC, in a statement.
‘Build for Bharat’ intends to tap into India’s technological and entrepreneurial potential with an expected participation of 200K+ participants representing startups, companies and colleges. Prioritising a participative and ecosystem-driven framework, the initiative is organized at a national scale across 50+ cities with top experts, leaders, venture capitals and incubators onboard.
The ‘Build for Bharat’ initiative provides a platform to develop scalable solutions that can transform the digital ecosystem on a large scale. By bringing together students, startups and businesses, we aim to foster collaboration and innovation towards an inclusive digital economy,” Bikram Singh Bedi, Managing Director at Google Cloud India, said in the statement.
ONDC is a non-profit company established by the Department for Promotion of Industry and Internal Trade (DPIIT) to develop open e-commerce.
