Jack Dorsey, co-founder and former CEO of Twitter, announces a new social media platform. His firm Bluesky Social is accepting beta users. Interestingly, Dorsey announced it soon after Musk purchased Twitter. Bluesky Social is based on the blockchain. It has got 30,000 sign-ups within two days. Its USP is its technology called ‘AT Protocol’. It gives users control of their algorithms. Dorsey co-founded Twitter in 2006. He was its CEO before Parag Agarwal. He was against Twitter adopting an advertising model. He left Twitter to start a decentralised social media platform.
