- Meta announced a new financial assistance feature that will facilitate cash flow for small businesses in India.
- According to the press release, India is the first country to introduce this feature.
- This allows the advertiser to pay for his advertising campaign in equal monthly installments over 3 months through participating banks without additional interest.
- Meta will cover the interest owed to the bank and provide it to the company as an upfront rebate on advertising costs.
Zero-Cost EMI for Advertisers
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