Cadbury has come up with a new ad to endorse Covid-hit small businesses during Diwali.
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It has roped in Shahrukh Khan as the brand ambassador for these small businesses.
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A 2.18-minute video released by Cadbury is titled ‘Not Just a Cadbury Ad’.
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It used machine learning to use Shah Rukh Khanβs face and voice to name the local stores.
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The video shows how small businesses can customise it with their basic business info.
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And, share it on social media platforms to promote themselves.
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The ad posted on YouTube is nearing 8.5 lakh views so far.