Cadbury has come up with a new ad to endorse Covid-hit small businesses during Diwali.
It has roped in Shahrukh Khan as the brand ambassador for these small businesses.
A 2.18-minute video released by Cadbury is titled ‘Not Just a Cadbury Ad’.
It used machine learning to use Shah Rukh Khan’s face and voice to name the local stores.
The video shows how small businesses can customise it with their basic business info.
And, share it on social media platforms to promote themselves.
The ad posted on YouTube is nearing 8.5 lakh views so far.