The subscriber count for the Prime Minister Narendra Modi’s personal YouTube channel surpassed 20 million, making him the sole world leader to achieve this milestone, significantly outpacing his global counterparts. Modi’s channel boasts over 4.5 billion views, a substantial lead over other world leaders.
Former Brazilian president Jair Bolsonaro ranks second in terms of subscribers, with approximately 6.4 million, which is less than a third of Modi’s count. In terms of views, Ukrainian President Volodymyr Zelenskyy comes second to the Indian prime minister with 224 million, only a fraction of Modi’s viewership.
In comparison, US President Joe Biden has 789,000 subscribers, while Turkish President Recep Tayyip Erdogan has 316,000. The YouTube channel ‘Yoga with Modi,’ associated with the prime minister, also holds a notable position with over 73,000 subscribers.
Looking at other prominent Indian leaders, former Congress chief Rahul Gandhi’s channel has garnered more than 3.5 million subscribers, which is slightly over a sixth of Modi’s impressive count. Modi initiated his YouTube channel in 2007 during his tenure as Gujarat chief minister, establishing himself as a trailblazer in Indian politics by recognizing and leveraging the potential of social media for effective public communication.