Amazon has announced plans to invest over $35 billion (₹3.14 trillion) in its Indian operations by 2030, focusing on business expansion and three key areas: AI-driven digitisation, boosting exports, and generating employment. This move follows Microsoft’s commitment of $17.5 billion to strengthen India’s AI ecosystem.
At the sixth Amazon Smbhav Summit in New Delhi, a Keystone Strategy economic impact report highlighted that Amazon’s cumulative investments in India have already reached around $40 billion, covering employee salaries and infrastructure, making it the country’s largest foreign investor.
The company has built extensive physical and digital infrastructure in India, including fulfilment centres, data centres, logistics networks, digital payment systems, and technology platforms. The Keystone report noted that Amazon has digitised more than 12 million small businesses, facilitated $20 billion in cumulative e-commerce exports, and supported nearly 2.8 million jobs across various sectors last year, including direct, indirect, seasonal, and induced roles in technology, logistics, operations, and customer support, with competitive pay, benefits, and training.
Looking ahead, Amazon expects to support 3.8 million jobs by 2030 through business expansion and a growing fulfilment and delivery network. The planned $35 billion investment aims to accelerate digital transformation, strengthen infrastructure, and foster innovation across India.
The company also plans to extend AI benefits to 15 million small businesses by 2030, building on existing AI tools like Next Gen Selling and Seller Assistant on amazon.in. Customer experiences are set to improve through innovations such as conversational shopping via Rufus, Lens AI for visual product discovery, and multilingual options to enhance accessibility. Additionally, Amazon intends to provide AI education and career opportunities to four million students in government schools.
Amit Agarwal, Amazon Emerging Markets senior vice-president, said the company is proud to have contributed to India’s digital transformation over the past 15 years, aligning its growth with the vision of an Atmanirbhar and Viksit Bharat. He added that Amazon has invested significantly in physical and digital infrastructure for small businesses, created millions of jobs, and helped take Made-in-India products global.
