The second day of TiEcon Kerala 2025 included multiple talks that gave practical ideas for entrepreneurs and upcoming startups.
Indian Streaming Going Global
Archana Anand, former CEO of ZEE5 Global, talked about how streaming has become a huge global industry. She said that people everywhere now watch content in many languages and that good stories can reach audiences across countries. She explained how ZEE5 Global grew by focusing on regional content and by working closely with telecom companies and local partners. She added that Indian OTT platforms can now expand globally with the right localisation.
Real Value of AI
In a session on technology, Mayuresh Rout of SeaFund said that AI creates value only when it solves real problems and reaches users through strong distribution. He warned that companies cannot succeed by following hype alone.
Kashyap Pandya from BrahmVeda said entrepreneurs should start with clear customer problems before deciding how to use AI. He explained that AI should help improve prediction, personalisation and productivity.
Startup Journeys from Kerala
Entrepreneurs from Kerala shared their experiences.
Ramees Ali, Co-founder of Interval, said that education works best when it feels personal and when the system understands each student.
Anuja Basheer, Founder of Ourea and Co-founder of FlexiCloud, spoke about building brands with purpose and making people the focus of every decision.
Rahul P. Balachandran, CEO of Inter Robotics, described a 1,000-acre Robotic Park coming up in Thrissur. It aims to make robotics and AI accessible to the public and is expected to be ready in about ten months.
