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Home » KHC Eyes TikTok Investment
Middle East

KHC Eyes TikTok Investment

Kingdom Holding's Investment Strategy, Focus on Tech, and Future Growth Plans with Elon Musk and ByteDance Opportunities
News DeskBy News Desk23 January 2025Updated:23 January 2025No Comments1 Min Read
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Saudi Arabia’s Kingdom Holding Company (KHC), led by Prince Alwaleed Bin Talal, has expressed interest in ByteDance’s TikTok if a potential buyer like Elon Musk steps forward. KHC already holds stakes in Musk’s ventures, including the social media platform X and artificial intelligence startup xAI.

TikTok’s Uncertain Future

TikTok’s future in the U.S. remains uncertain. The app faced a potential ban that was postponed after an executive order by then-President Donald Trump. Musk was recently suggested as a possible buyer, which could add TikTok to his growing portfolio.

Expanding Investments

KHC’s portfolio is vast, spanning sectors like petrochemicals, healthcare, real estate, and e-commerce. It also owns significant shares in flynas, a budget airline nearing regulatory approval for listing on the Saudi stock exchange.

Avoiding Cryptocurrency

KHC is cautious about cryptocurrency investments. CEO Talal Ibrahim al-Maiman stated, “We follow Warren Buffett’s principle—if you can’t buy goods with it, don’t invest in it.”

Backed by PIF

Saudi Arabia’s Public Investment Fund (PIF) owns a minority stake in KHC, which has 5% of its shares publicly traded on the Saudi stock exchange.

Kingdom Holding’s cautious yet strategic approach reflects its focus on high-growth industries while steering clear of speculative markets like crypto.

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