YouGov’s 2024 Hotel Advocacy Rankings for the UAE reveal the country’s top-rated hotels, with the iconic Burj Al Arab leading the pack with an impressive score of 76.5, making it the most recommended hotel in the UAE. Following closely behind are Emirates Palace with a score of 75.2, Atlantis the Palm Dubai at 72.6, and the Ritz-Carlton at 70.0.
Jumeirah and Anantara secure the fifth and sixth positions, respectively, with scores of 68.6 and 68.2, demonstrating strong customer advocacy. Other notable mentions include Hilton (66.9), Shangri-La (65.4), Waldorf Astoria (65.4), and Marriott (65.2).
Meanwhile, YouGov’s Airline Advocacy Rankings highlight Emirates as the top-recommended airline brand in the UAE, scoring 88.0 and solidifying its position as the most advocated airline in the region. Singapore Airlines and Etihad Airways follow closely in second and third place, respectively, with scores of 78.8 and 77.7.
Qatar Airways secures the fourth spot with a score of 74.3, while Cathay Pacific, British Airways, and Turkish Airlines take the fifth, sixth, and ninth positions. Saudi Arabia’s flag carrier, Saudi, and the UAE’s low-cost carrier, Wizz Air Abu Dhabi, claim the seventh and eighth spots, respectively. Oman Air rounds off the top ten with a score of 52.3.
In summary, these rankings provide insights into the most recommended hotels and airlines in the UAE, highlighting brands that consistently deliver exceptional experiences and earn the trust and advocacy of their customers.
