Honda Activa, a well-known name in the Indian market, has become synonymous with the scooter segment. Since its introduction in 2001, Activa has surpassed the remarkable milestone of 3 crore sales, making it the first and only scooter in India to achieve this feat in just 22 years. With consistent popularity and record-breaking sales, Activa has maintained its position as the best-selling scooter in the country.
Activa’s Journey to Success:
Honda Activa made a strong impact right from its launch in 2001 and quickly became the preferred choice among scooter buyers. Within three years, it became the undisputed leader in the scooter segment. The scooter witnessed significant growth, with 1 crore units sold by 2015. As the demand for scooters surged, Activa emerged as the top pick for Indian families, crossing the 2 crore sales milestone in 2018. Now, it has achieved an incredible 3 crore sales milestone.
Celebrating the Achievement:
Tsutsumu Otani, President, CEO & Managing Director of Honda Motorcycle & Scooter India, expressed his pride in Activa’s extraordinary journey. He acknowledged the unwavering support and trust that customers have placed in Honda and Activa. The company remains committed to delivering exceptional value to its consumers.
Yogesh Mathur, Director of Sales & Marketing at Honda Motorcycle & Scooter India, reiterated the brand’s dedication to driving the scooter revolution. He thanked the 3 crore Indian families for their trust in Activa and Honda. Mathur emphasised Activa’s continuous evolution to meet changing customer needs and promised to introduce groundbreaking technologies to enhance the ownership experience further.
The achievement of 3 crore customers by Honda Activa is a testament to its unparalleled success and dominance in the Indian scooter market. With its consistent performance and commitment to customer satisfaction, Activa has established itself as a trusted brand. As the journey continues, Honda remains focused on meeting evolving customer demands and setting new benchmarks in the scooter industry.
