Social media giant Meta, formerly known as Facebook, has introduced ‘Meta Verified,’ a paid subscription model for its platforms Facebook and Instagram in India. The new subscription-based service aims to provide users with secure services, authentication, and various features, including account verification.
Expansion and Availability
Meta Verified, initially launched earlier this year in the United States, Australia, and New Zealand, has now expanded its availability to India, the UK, and Canada, with Brazil set to join soon. Existing verified accounts on Instagram and Facebook will not be affected, and users can apply for Meta Verified if they meet the eligibility requirements.
Pricing and Benefits
For Indian users, Meta Verified is priced at Rs 699 per month for iOS and Android devices and Rs 599 per month for web users accessing Facebook. Subscribers gain access to a range of features, including a blue badge for added authenticity, protection against impersonation, and direct access to customer support.
Eligibility and Application Process
To be eligible for Meta Verified, accounts must meet certain criteria, such as a minimum level of activity and the account holder being at least 18 years old. Applicants are required to submit a government ID that matches the profile name and photo of the Facebook or Instagram account they are applying for. Once a profile is verified, changes to the username or date of birth can only be made through the Meta Verified subscription and verification application process.
Separate Subscriptions for Instagram and Facebook
Users interested in Meta Verified will need to subscribe separately on Instagram and Facebook. The subscription is applicable to each platform individually, providing users with the desired features and benefits on both Facebook and Instagram.
With the launch of Meta Verified, Meta aims to provide enhanced security, authenticity, and support to its users in India. The subscription model offers users exclusive features, including a blue badge, to help them stand out and maintain a trusted presence on the platforms. As Meta expands its paid offerings, it will be interesting to see how users in India and other countries respond to these new subscription-based services.
