Reliance is preparing to invest heavily in the hospitality sector. Reliance’s new company Reliance SOU (RSOUL) is building a chain of hotels and resorts around the Statue of Unity in Kevadia, Gujarat, which has been visited by more than one crore people in four years.
Around the Sardar Vallabhbhai Patel statue are hotels, resorts and serviced apartments offering short-term accommodation. The company is also planning to develop accommodation on houseboats.
Located on the banks of Narmada River in Kevadia, the Statue of Unity has become a notable tourist attraction. Currently Tata Group’s Indian Hotels Company plans to launch two apartments Vivanta and Ginger in partnership with Sardar Sarovar Narmada Nigam (SSNNL).
Reliance India’s largest retailer Reliance is expanding its network into new areas where it interacts directly with consumers. As part of that, Reliance SOUL is stepping into the commercial and hospitality sectors.
