Established by Saurabh Gupta, Anirban Majumdar, and Manav Gupta, the Bengaluru-based startup ‘UrbanPiper’ is a full-stack restaurant management platform that helps restaurants operate and scale their business. The platform allows restaurants to integrate all food aggregator dashboards onto a single dashboard and connect it with their points of sale.
Recently, the platform raised $24 million in Series B funding led by Sequoia Capital India and Tiger Global. The round also had participation from food tech giants Swiggy and Zomato.
Other prominent angel investors who participated in the funding round are Pankaj Chaddah (Shyft), Ankit Nagori (Curefoods), Saahil Goel and Vishesh Khurana (Shiprocket), Khadim Bhatti and Vara Kumar (Whatfix).
The growing platform UrbanPiper’s userbase has restaurant chains like McDonald’s, Pizza Hut, KFC, Subway, Cure Foods, Taco Bell, and Rebel Foods. The company claims to process over 18 per cent of the online food orders happening in India per month. It also claims to have achieved 10X growth in the past two years.
The new fund will be used for scaling its product and engineering teams and strengthening platform capabilities. It will also widen its offering to add serve more restaurants. As of now, the platform is live in more than 27,000 restaurant locations spread across eight countries such as India and the Middle East. The next two years will see the platform launching its services in more regions across India, MENA and the EU with the aim to onboard more than 2,00,000 restaurant locations. Moreover, its number of employees in India will shoot to 250+ from the current 150+ in the coming years.
CEO of UrbanPiper Saurabh Gupta sees the investment from Swiggy and Zomato as a positive sign. “It is a huge validation for our effort to uplift the food industry,” he said after the funding round.
Currently, UrbanPiper processes 14 million orders per month.
